PLEASE DON’T STOP THE MUSIC Jun 29, 2022 ... can personalize their purchases with free laser customization. Similarly, Lee, which is owned by the same parent company as Wrangler, signed on as the category sponsor of Bonnaroo earlier this month. They offered a custom patch station in the backstage area for artists and performers, while festival-goers were invited to contribute to some collaborative artwork called the“Original Lee Tree.” Standing over 12 feet tall, the tree was made with more than 900 square feet of scrap Lee denim. - BOOZE ...
BE A GOOD (E)SPORT Jul 19, 2022 ... supporter of the gaming community, but their latest partnership is one of the coolest yet. The luxury brand teamed up with esports platform Faceit to create the “Gucci Gaming Academy,” an initiative that aims to foster the next generation of gaming talent. The program launched in May with an inaugural class of four players, selected based on personal interviews and gaming performance, with plans to expand. Participants receive access to professional coaches for full-time mentorship as well as lessons on ...