802 results for '"gen z"'
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WHAT’S YOUR ENNEAGRAM?

... TikTok Personality TestsGone are the days when a simple Cosmo quiz would have guided us on the path to true love, friendships, health, wealth, and happiness. In an age marked by TikTok exploration and self-discovery, Gen Z has embraced a new fascination: personality tests - diving into a world of quizzes and assessments that offer insights into their identities. Join us as we look at the trend capturing the curiosity of the generation that's always seeking to understand themselves and their ...

SUPER BOWL LVII ADS: WINS AND LOSSES

... -awaited return of the cultural force Rihanna surprising us all by revealing her second pregnancy. If that wasn't enough to get the fandoms all a flutter, of the 38% of Gen Zs who planned to watch the commercials and 61% that have now sought out the ads online after the game, we became curious to know what young viewers thought about last night’s ads. We turned to our Cassandra Collective and posed this question to Gen Z and Millennials across the country. Ahead, the ads that resonated and why ...

VIRAL NEWS: RECORD-BREAKING GIRL POWER

... A peek into the topics buzzing at CassandraIt’s Friday and that means we’re back with our weekly recap of all things viral, capturing the pulse of trending news that has Gen Z buzzing. This week, we’re highlighting record-breaking girl power in live entertainment - Taylor Swift is Time’s Person of the Year, “Renaissance: A Film by Beyoncé” takes the box office by storm, and Cher becomes the first female artist to have a No. 1 Billboard hit for seven straight decades. Let's dive in! - TAYLOR ...

TAKE PRIDE!

... The pulse on how brands are getting involved for Pride ‘23 With Pride Month underway, marking a time to celebrate LGBTQ+ communities, promote queer joy and fight for their rights, politicians continue to bring about policies attacking LGBTQ+ rights across the country—specifically headline-grabbing anti-trans and anti-drag bills. While 52% of Gen Z expect brands to take a stance on issues impacting the LGBTQ+ community, brands are finding themselves at the center of a polarized culture war ...

VIRAL NEWS: CANON EVENTS, YOUNG PEOPLE SUING MONTANA, & SWIFTIES ANNOYING RESELLERS

... A peek into the topics buzzing at CassandraIt's the middle of the month and the end of the week! Time to talk about the most relevant internet news of the past seven days. Culture moves fast, and we at Cassandra try to move even faster to keep up with all the relevant issues Gen Z can't stop discussing. This week we'll explain the new TikTok Spider-trend, discuss how a group of young people is suing the Montana government over negligent climate crisis policies, and finally tackle the ongoing ...

VIRAL NEWS: BORGS, PEDRO PASCAL, & DELETING INSTAGRAM

... A peek into the topics buzzing at CassandraIt's Friday again, so it's time for our weekly recap of viral news. Culture moves fast, and we at Cassandra try to move even faster to keep up with all the topics creating conversations in the online world of Gen Z. This week we're discussing a seemingly smart drinking trend that is now deemed dangerous, the possible massive rejection of a giant social media platform, and the internet's favorite "daddy" setting some boundaries—all this and more in ...

MAY THE 4TH BE FEMALE

... The Power of Women’s FandomFandoms have proven to be spaces that provide a sense of belonging and a sense of identity, which, as Cassandra uncovered in the I-Identify report, is indicative of Gen Z, who look for ways to blend all aspects of their identity into a more cohesive and nuanced sense of self - and that includes their fandoms. While recent TV shows such as Swarm have fueled the discourse around the very real dangers of stan culture, and screaming fangirl and groupie tropes have long ...