CASSANDRA SESSIONS 2023 Sep 28, 2023 ... consumers. Below is an overview of the jam-packed morning, which included presentations from Cassandra, external industry guests, a creators’ Panel, and a live Gen Z Trendsetter focus group. Keep an eye out for future Dailies over the next two weeks, as we will share more details about what we learned in each of the sessions at the event. - KICKING IT OFF - The morning kicked off with our keynote speaker, Alex Center, the Brooklyn-based Creative Director and Founder of the award-winning branding studio ...
THE SEPTEMBER ISSUE — LUXURY EDITION Aug 31, 2023 ... Cassandra’s latest report is hereGen Zs are growing up with access to so much information about the way the world works, including a hyper-awareness of the importance of branding and even the importance of personal brands. Gen Zs take control of crafting their own narratives, assigning meaning to things and events with full awareness and intentionality. And this extends to luxury. In this month's The September Issue — Luxury Edition, available exclusively to members, Cassandra reports on the ...
WHEN WORLDS COLLIDE Feb 09, 2023 ... alight, given that it’s Tiffany’s first collaboration with a mass market brand that will allow the company to engage with a broader swath of young consumers. However, some sneakerheads have been left feeling disappointed suggesting the design was lazy and lacked significant branding.— Victoria, 24, GA (Cassandra Collective) - OREO AND BLACKPINK - Over in Asia, OREO cookie has teamed up with K-Pop sensation BLACKPINK to co-create a bespoke range of limited-edition cookies. Launching via the ...
DANCING IN THE NEW YEAR Dec 22, 2022 ... year on Dec. 29 and 30 – is an annual festival hosted by Telegraph Hill Records worth going to. The event spotlights the Asbury Park community and its bands, both emerging and established, while raising funds for local non-profits such as the Asbury Park African-American Music Project and The Project Matters.This year, Cassandra’s talented designer Alexandra Lobo created the branding and artwork for the festival’s collaborative brew called, fittingly, “What A Wonderful Beer” in partnership with ...