The Role of Connection in Consumers' Lives Today Jul 23, 2024 ... Gen Zs say they feel lonely when they scroll social media. The number one reason for loneliness is not having close friends nearby. And the majority of Gen Zs (60%) say they have a great sense of community with people they know IRL (as opposed to online).With nearly 8 in 10 saying the quality of their life is ultimately impacted by the quality of their connections, it places a large burden on them to meet the right people and foster those relationships over time.The study also found that 69% of ...
SUSTAINABILITY SOLUTIONISTS Feb 08, 2023 ... garment and wardrobe for their avatar. Partnering with metaverse studio Dubit, H&M's new interactive online experience also puts circular actions at the heart of the fun. Where players can trade and recycle old clothes to earn super-rare elements and become the star of the runway show. - PAPER & AESPA - K-Pop girl group aespa is teaming up with PAPER to mark the magazine's official entrance into the Web3 space. The partnership has been touted as a cyberpunk celebration of music, media and blockchain ...
Mental Health Awareness Month May 13, 2024 ... gifts. In fact, Big Village notes that 54% of Americans plan to buy mom flowers this year. Telefora wants their customers to remember that the mom they are buying flowers for was someone before she was their mom. A recent campaign “MotHER: A Teleflora Love Story” takes user-generated content from Teleflora employees’ mothers before they became moms to call out all the impressive and distinctive attributes of moms before they were moms. - take a break from mom math - What do mom’s want for Mother’s ...
Viral News: Donut Day, Olympic Excitement, and a Soda Shake-up! Jun 07, 2024 ... A peek into the topics buzzing at CassandraIt's Friday again, so it's time for our weekly recap of the viral news that caught our eye this week. Culture moves fast, and we at Cassandra try to move even faster to keep up with all the topics creating conversations in the online world of Gen Z, tracking tomorrow's relevant people, events, brands, and news. - Summer Vacation Trends - Ah, remember the summer of 2022 when we were talking about quiet quitting? Well this summer, it is all about quiet ...
Viral News: Vacations, Friends, and Felons May 31, 2024 ... A peek into the topics buzzing at CassandraIt's Friday again, so it's time for our weekly recap of viral news. Culture moves fast, and we at Cassandra try to move even faster to keep up with all the topics creating conversations in the online world of Gen Z, tracking tomorrow's relevant people, events, brands, and news. - Childhood Dreamstakes - This year, Comic Relief’s campaign for Red Nose Day was Childhood Dreamstakes featuring the tagline “Less child poverty. More childhood.” The campaign ...
SANTA IN THE METAVERSE Dec 14, 2022 ... with the experiential e-commerce platform Obsess to build out the concept, which is available directly on Tilbury’s website. Users can design their own avatars, right down to skin tone, hair color, and body type; they can also try on and buy makeup from the holiday collection – and a “shop with friends” option allows consumers to recreate the experience of IRL shopping with loved ones, online. There’s also an NFT component that will offer access to exclusive product and beauty experiences. ...
VIRAL NEWS: ECONOMIC FOUNDATIONS May 24, 2024 ... A peek into the topics buzzing at CassandraIt's Friday again, so it's time for our weekly recap of viral news. Culture moves fast, and we at Cassandra try to move even faster to keep up with all the topics creating conversations in the online world of Gen Z, tracking tomorrow's relevant people, events, brands, and news. As we know from Cassandra’s work on Gen Zs and their attitudes around finance, many are actively seeking education around money - how to save it, spend it wisely and invest it ...
VIRAL NEWS: ELLE WOODS, A VIRAL SPEECH, AND THE PAY GAP IN SPORTS May 17, 2024 ... A peek into the topics buzzing at CassandraIt's Friday again, so it's time for our weekly recap of viral news. Culture moves fast, and we at Cassandra try to move even faster to keep up with all the topics creating conversations in the online world of Gen Z, tracking tomorrow's relevant people, events, brands, and news. In Cassandra’ recent report on gender, Breaking the Rules, we learned that 70% of Gen Zs agree that “gender doesn’t define a person as much as it used to”. Well, this week ...
