DIGITIZED SCENT May 08, 2023 ... The Latest In Aroma Molecule Experiences With the fragrance world advancing in the universal language of scent and attempting to cater to younger generations and how they’re consuming fragrance in a way that feeds into their identity and self expression, machine learning-driven fragrance is charting new ground - just as our other senses, like sight and sound, have been very quickly digitized. Ahead, we sniff out three brands creating these aromatic experiences for the next sweet smelling ...
TROPHY WIVES ARE TRENDING May 25, 2023 ... dresses, fastening an apron around their waist, and letting their husbands provide financially for their households - with their purpose of being the “homemaker”. The TikTok hashtag #TradWife (AKA, Traditional Wife) has garnered more than 157M views, as younger women post in support (or in jest) of the lifestyle. The nostalgia trend has also renewed debate about whether this type of content is empowering or deeply anti-feminist while glamorizing a time that was especially oppressive for many groups of ...
LEANING INTO LESBIAN’SPIRATION Apr 25, 2023 ... , we’re honoring lesbian Gen Z creators using their platforms to showcase unadulterated joy alongside all the nuances and intricacies of being lesbian in 2023. - BECKY DEE - With 1.7M followers on TikTok under the name @iambeckydee, influencer Becky Dundee is breaking down barriers by living as a proud Guyanese-American lesbian. Based in Atlanta, Georgia, 24-year-old Becky is an online comedian and personality who uses her growing platform to educate people on the realities of being queer and ...
SOBER CURIOUS? Apr 17, 2023 ... permanently, are dabbling in a 'sober sprint' to reset your relationship with alcohol, or have just simply had enough of all of your social plans revolving around alcohol - we hear you and, in solidarity, are checking new trends popping up in the booze free space. - SOBER WEDDINGS - Helping couples stick to a budget and avoid a dreaded hangover on the first morning of wedded bliss, modern couples are increasingly opting to say “I do” while saying “I don’t” to the usual open bar in favor of a ‘high on ...
HAPPY FATHER’S DAY Jun 15, 2023 ... Celebrating the dads in our lives. As Father’s Day draws near, shelves everywhere are being stocked with greetings cards that depict the activities dads get up to, grilling, fishing, golfing, using power tools, and drinking beer, and as such, brands and celebs are launching campaigns focused on remembering the best moments of life with fathers and fatherly figures to highlight their support. In recognition of all things fatherly, ahead, we take a look at some of the other ways ‘good old Dad ...
Gearing up for Summer Travel May 20, 2024 ... Gen Zs Working to Get Out the Gen Z VoteFor many, the November election still seems a long time away (despite the fact that just yesterday, the two leading presidential candidates agreed to debate each other this summer). But that’s not stopping many Gen Zs who are already working hard to encourage their own cohort to get registered to vote. Below, we highlight a few Gen Z organizations that are getting Gen Zs to register. ...