SUPER BOWL LVIII ADS: WINS AND LOSSES Feb 12, 2024 ... For Gen Z, which commercials scored a touchdown and which one fumbled hard?Last night’s Super Bowl saw the Kansas City Chiefs win their fourth NFL championship and their first back-to-back Super Bowl victory in the second-ever overtime showdown. (And it was also the airing of Nickelodeon’s “alternative” Super Bowl telecast aimed at even younger audiences.) We were curious to know what Gen Zs thought about last night’s game, halftime show performance, and most importantly, the commercials. In ...
the "girlfriend effect" Jan 23, 2024 ... Women's Hair Removal Gets a Modern MakeoverNot only are there more options than ever before for hair removal (Waxing! Threading! Depilatory creams! At-home lasering!), but there’s significantly more choice around whether or not you choose to do it in the first place. For those who favor hair removal, there’s never been a better time to do it, thanks to a recent rise of female-focused design, easier-to-use products, and better post-shave options that have paved the path for the process to become ...
ANTI-FANS Dec 11, 2023 ... Critique or cyber-bully?In the vibrant world of fandoms, where enthusiastic supporters unite to celebrate their favorites, there exists a fascinating counter-trend known as "anti-fans." These individuals, often passionately engaged, take a strikingly different approach. Rather than embracing their chosen fandom, they find themselves on the opposite end of the spectrum, vehemently critiquing and opposing the very subjects that captivate others. Ahead, we delve into the intriguing dynamics of ...
WHAT’S YOUR ENNEAGRAM? Dec 13, 2023 ... TikTok Personality TestsGone are the days when a simple Cosmo quiz would have guided us on the path to true love, friendships, health, wealth, and happiness. In an age marked by TikTok exploration and self-discovery, Gen Z has embraced a new fascination: personality tests - diving into a world of quizzes and assessments that offer insights into their identities. Join us as we look at the trend capturing the curiosity of the generation that's always seeking to understand themselves and their ...
THE BILLION-DOLLAR MENOPAUSE ECONOMY Dec 07, 2023 ... Brands heating up the menopause market With recent TV shows such as Sex Education helping to destigmatize conversations around peri-menopause and menopause and the rise of menopause parties gaining popularity, there seems to be a positive focus on individuals entering this stage in life. In fact, from emerging telehealth startups to beauty and wellness brands endorsed and established by notable personalities, the menopause market is anticipated to reach $24 Billion by 2030. Let's explore those ...
VIRAL NEWS: NEW YEAR, NEW ME? Jan 05, 2024 ... As we dive headfirst into a brand-new year, let's talk about a resolution that's on many folks’ lists – decluttering and organizing your space like a pro. In 2021, 67% of Trendsetters told Cassandra they had redesigned their space to make it more functional while at home. Making a collective resolution to turn our spaces into havens of functionality and style, we are kicking off 2024 by looking at what’s happening with home spaces that are as trendy and clutter-free as Gen Z’s vibe. ...
TAKING DOWN THE CHRISTMAS DECORATIONS Jan 08, 2024 ... As we dive headfirst into a brand-new year, let's talk about a resolution that's on many folks’ lists – decluttering and organizing your space like a pro. In 2021, 67% of Trendsetters told Cassandra they had redesigned their space to make it more functional while at home. Making a collective resolution to turn our spaces into havens of functionality and style, we are kicking off 2024 by looking at what’s happening with home spaces that are as trendy and clutter-free as Gen Z’s vibe. ...
FOOD INSPIRED BEAUTY Nov 21, 2023 ... Bieber swaps her trademark glazed donut skin for a different morning delight, you can bet it's a beauty trend that's here to stay. Latte makeup, a laid-back approach to bronzing, is as tempting as your daily caffeine fix. It's taken TikTok by storm, thanks to its modern appeal, amassing over 462M views to date. Latte makeup is exactly as it sounds: a makeup style centered around various shades of browns and nudes. It's incredibly approachable, easy to do, and suitable for all skin tones. - LATTE ...
DIVERSIFYING DENIM Dec 06, 2023 ... Just jean-ius denim updates Gen Z is currently reigniting a passion for denim, thanks, in part, to the resurgence of wide-legged and flared jeans. In a world where fashion trends are quick-moving and many times ephemeral, denim is an unwavering favorite within this generation. Whether embracing vintage aesthetics or championing sustainability initiatives, Gen Zs approach to denim elegantly intertwines nostalgia with a forward-looking mindset. Today, we take a look at the latest denim trends and ...
DESIGNER DISPENSARIES Nov 27, 2023 ... transactions. Merging a meticulous eye for aesthetics with a dedication to delivering top-tier products, designer dispensaries offer an elevated and immersive journey for both cannabis aficionados and newcomers. Here, we explore three such establishments where creativity intertwines seamlessly with cannabis culture. - GREEN QWEEN - Green Qween, operated by and for the LGBTQ+ community, shows that people are willing to travel for an experience that aligns with their values. Situated in downtown Los Angeles ...