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FOOD INSPIRED BEAUTY

Food trends taking over #BeautyTok

In the last year, TikTok users and beauty enthusiasts have seen numerous trends revolving around crafting makeup styles influenced by food and beverages. And although heavily disguised as clever marketing campaigns and enviable aesthetics, if you're not familiar with trends like Carotenemia, cherry-cola lips, and, of course, Hailey Bieber's Strawberry Girl look, here's the scoop on the other tasty makeup treats trending on TikTok.

LATTE MAKEUP

If Hailey Bieber swaps her trademark glazed donut skin for a different morning delight, you can bet it's a beauty trend that's here to stay. Latte makeup, a laid-back approach to bronzing, is as tempting as your daily caffeine fix. It's taken TikTok by storm, thanks to its modern appeal, amassing over 462M views to date. Latte makeup is exactly as it sounds: a makeup style centered around various shades of browns and nudes. It's incredibly approachable, easy to do, and suitable for all skin tones.

LATTE MAKEUP

If Hailey Bieber swaps her trademark glazed donut skin for a different morning delight, you can bet it's a beauty trend that's here to stay. Latte makeup, a laid-back approach to bronzing, is as tempting as your daily caffeine fix. It's taken TikTok by storm, thanks to its modern appeal, amassing over 462M views to date. Latte makeup is exactly as it sounds: a makeup style centered around various shades of browns and nudes. It's incredibly approachable, easy to do, and suitable for all skin tones.

MARTINI MAKEUP

Popular on the celeb circuit with people such as Christina Aguilera, Martini Makeup stands for that feminine, luxurious feel and energy that you have when enjoying a dirty martini cocktail at the bar with your friends. Makeup artist Claudia Neacsu, whose TikTok makeup tutorial received nearly 843K views since it was posted in August has been at the helm of this new look for celebratory moments. Suggesting it as more of a dramatic look rather than a daytime go-to, the makeup focuses on olive-inspired eye makeup and a bold lip to capture the essence of the cocktail.

MARTINI MAKEUP

Popular on the celeb circuit with people such as Christina Aguilera, Martini Makeup stands for that feminine, luxurious feel and energy that you have when enjoying a dirty martini cocktail at the bar with your friends. Makeup artist Claudia Neacsu, whose TikTok makeup tutorial received nearly 843K views since it was posted in August has been at the helm of this new look for celebratory moments. Suggesting it as more of a dramatic look rather than a daytime go-to, the makeup focuses on olive-inspired eye makeup and a bold lip to capture the essence of the cocktail.

TOMATO GIRL MAKEUP

Made super popular during the summer months, a tomato girl embodies the spirit of a garden in late August. On the makeup front, embracing the innate ripeness and rosy cheeks of late summer defines the tomato girl aesthetic. The basics can be done by applying skincare and SPF to create a naturally healthy skin luminosity and then working with a rosy cream blusher across the cheeks and nose. Faux freckles can be added to round out the look.

TOMATO GIRL MAKEUP

Made super popular during the summer months, a tomato girl embodies the spirit of a garden in late August. On the makeup front, embracing the innate ripeness and rosy cheeks of late summer defines the tomato girl aesthetic. The basics can be done by applying skincare and SPF to create a naturally healthy skin luminosity and then working with a rosy cream blusher across the cheeks and nose. Faux freckles can be added to round out the look.