The Joy of Discovery Mar 28, 2024 ... within the search for enjoyment. Today’s latest report from Cassandra, available exclusively to our Cassandra membership clients — dives deep into Gen Z's discovery and innovation landscape, exploring the interconnected roles of algorithms, social recommendations, in-person shopping, and the evolving definition of innovation. Gen Z's pursuit of joy and meaningful experiences is shaping the future of media, retail, and innovation. Below, we highlight a few examples of what we are seeing in the ...
SHOPPERTAINMENT Apr 15, 2021 retail social media marketing ... Shopping goes live(stream)What do you get when you mix retail shutdowns with consumers bored in their homes spending time on social media? Shoppertainment. AliExpress, an online retail service owned by Alibaba in China explains, this concept “blurs the lines between e-commerce, entertainment and everyday lifestyle, engaging consumers in a highly immersive and interactive experience, such as live-streaming events, pictures, videos, and interactive games, to ultimately drive transactions.” Simple ...
DESIGNER DISPENSARIES Nov 27, 2023 ... appreciate a retail concept tailored specifically to their needs. - GOTHAM - New York's legalization of marijuana last year, allowing residents to possess up to three ounces for recreational use, has given rise to a dispensary aiming to become the preferred cannabis source for upscale customers. In May, a luxurious two-story retail and gallery space named Gotham opened in downtown New York, offering a wide range of cannabis products, from edibles to vaporizers and tinctures. The store boasts high-end ...
THE BILLION-DOLLAR MENOPAUSE ECONOMY Dec 07, 2023 ... center in its product development and is marketing a loud and shame-free menopause transition for the “grown woman.” Believing that “a face cream and “you’ll get through it” isn't enough for aging women, actor Judy Greer created Wile - a line of plant-based supplements to treat perimenopause and menopause symptoms from the inside out. Endorsed by Serena Williams and Stacy London, the brand advocates that more attention be brought to midlife in marketing, retail, and medicine. ...
