THIS (DIFFERENT) HOLIDAY SEASON Nov 16, 2021 ... Holiday ads embrace changing consumer needsTo say these last few years have been tough is an understatement. With the backdrop of a public health crisis, a climate crisis, and more–it’s no wonder this holiday season has been geared up for a more purposeful refocus on community and inclusivity. In today’s daily, we’re highlighting three major holiday ads that are both embracing the changing needs of consumers and (most importantly) filling our hearts with holiday cheer. - OREOS FOR SANTA - While ...
MEET YOU IN THE METAVERSE Apr 28, 2022 ... , if you will. The event, which took place on the platform Decentraland, aimed to advocate for much-needed diversity and accessibility in the virtual world. Participants were able to create avatars with adaptive wearables like prostheses, and the virtual course – covering 26.2 virtual miles of the Vegas City Sports Quarter, Decentraland’s largest district – was wheelchair-friendly. Beyond the event, Degree is committed to building a more inclusive metaverse through changes like implementing non ...
THE GAMING BUSINESS Nov 15, 2021 ... A look at the esports playing fieldEsports is set to grow into a $1.62 billion industry by 2024. At Cassandra, our data shows being a Gamer is a top self-identifier for both Gen Z and Millennials, with 3 in 4 Gen Z noting a rise in “cool factor” for gaming overall. So today, we're turning our headsets on and loading our favorite skins as we enter the expanding esports community. To learn more about gaming, keep an eye out for Leveling Up, Cassandra’s latest report releasing Thursday, available ...