DRY JANUARY 2023 Jan 05, 2023 ... Or dry-ish, if you preferDry January has been around for a decade, but the booze-free month (also known as Dry-ish January or Damp January) is trending to be bigger than ever this year. In 2022, about 35% of U.S. adults of legal drinking age participated in Dry January, an uptick from 21% in 2019. And though it’s obviously too early to say who is taking part this time around, research suggests that Gen Z, of all cohorts, are most interested. Not only are more consumers, young and old, getting ...
VEG OUT Oct 26, 2023 ... CAMPUS - One group promoting discussion surrounding vegetarianism’s health benefits is the Plant Futures Initiative, a global movement with 30+ schools across the United States and five countries that collaborates with students to establish plant-centric communities on college campuses. The initiative equips them with the knowledge needed to become ethical leaders and advocates for plants while exposing and educating students to different types of lifestyles and available plant-based food options ...
WORLD CUP 2023 Dec 06, 2022 ... celebrities, including Ted Lasso star Jason Sudeikis and TikTok creator Khaby Lame, as well as a number of real-life soccer fans, appear in the ad that depicts everyone uniting around one common question: “Wanna go to McDonald’s?”In addition to the ad spot, McDonald’s has also unveiled location-specific promotions all over the world. In the Middle East, for example, midnight is peak viewing time because of the time difference, so they’re deploying a team of “midnight riders” to wear special delivery ...
THE TOYBOX MEETS THE METAVERSE Aug 24, 2022 ... Iconic children’s brands make their web3 debutsKids will always play with toys, but these days, they reach for game controllers and devices as much as they do for dolls, Legos, or stuffed animals. With this emerging behavioral shift in mind, classic toy brands are experimenting with experiential launches in the metaverse – a digital world in which many internet-native Gen Alphas already spend significant time. - BARBIE - Barbie has taken the metaverse by storm this summer, making her debut on ...
DATING DIFFERENTLY Mar 07, 2023 ... pairing up. - CRUSHING HARD - Sending the message that you’re into someone without having to say it out loud now has a whole new meaning thanks to body language signal #trianglemethod, which is gaining traction with today’s flirty Gen Zs, garnering over 33M views on how to perfect the foolproof way to make your crush fall for you. To successfully nail the triangle method, simply look at your crush’s right eye, then down to their lips, then up at their left eye. You’re literally tracing a triangle with ...
BLACK HISTORY MONTH BRAND REVIEW Feb 16, 2023 ... the month of February. They are longtime collaborators on issues facing the Black community and are inclusive and intentional in their marketing and staffing. Ahead are three brands that continue to drive the narrative forward. - TIKTOK - At the start of the month, TikTok unveiled its inaugural Visionary Voices list, recognizing 15 Black creators on the app for their cultural impact on and off the platform. The honorees include social media creators, musicians, small-business owners, and educators ...