HAPPY FATHER’S DAY Jun 15, 2023 ... the introduction for the gaudy gift guide, Goop editors explained that they wanted to “keep broadening the field” in their present suggestion. - SWIFTIE DADS - Far and wide, tens of thousands of fans are packing stadiums nightly for Taylor Swift's Eras Tour, but don’t be fooled into thinking that the Swift fans are just teenage girls - they're also all the dads that came with their children. These so-called ‘Swiftie Dads’ are dressing up in matching costumes. They’re spending hours refreshing ...
READY, SET, READ! Apr 03, 2023 ... helping to cancel out screen time). Ahead, we open the page on how Alpha bookworms are finding ways to add to their growing book collections.— Yael, NY, Mom of 2 Gen Alphas (Cassandra Collective) - BY KIDS FOR KIDS - By Kids For Kids Story Time is a podcast that brings books alive, immersing listeners in children's stories with music, sound effects, and a full cast of talented children, creating a theater for stimulating kids' imagination. The podcast consists of audio dramatizations of classic ...
PARENTS ON BOARD May 01, 2023 ... Cassandra’s latest report is hereMillennials, whose arrival was celebrated with those bright yellow “baby on board” signs and prized- to the best of their ability- by Boomer parents far and wide, signaled a seismic shift in the way society perceives children and their role in society. Fast forward to 2023, what happens when the OG “baby on board” generation becomes parents themselves? This growing parental cohort is digitally savvy, ethnically diverse, and less willing to accept traditional ...
DISABILITY ADVOCACY PULSE May 30, 2023 ... Spotlighting Social Communities for Disabled Youth Children and adolescents with disabilities are one of the most marginalized and excluded groups in society. But, Gen Z is changing the narrative thanks to their inclusive nature, and their support of brands and organizations who show greater representation in their marketing. Recently, we’ve seen several positive steps forward from global brands looking to increase awareness and champion inclusivity for disabled communities. For example ...
AND… RELAX Aug 15, 2023 ... promises that don’t actually promise, as uncovered in Cassandra’s recent global Bringing Culture into Focus report, examples of this “radical” ideology include resisting societal expectations by not pursuing marriage, children, property, or excessive work hours.— Joshua, 18, OH (Cassandra Collective) - RELAXATION DRINKS - Cassandra has been tracking beverage-makers who turn to holistic ingredients that promote relaxation and stress relief for several years now. In fact, known as the opposite of ...
BACK-TO-SCHOOL AESTHETICS Aug 10, 2023 ... tying into popular culture for generations now, has partnered with “Recess Therapy,” a popular web series known for its viral “corn kid” interview,” to create playful content promoting its sustainable and recycled clothing for the back-to-school season. The 8-minute video features a number of children as they share their perspective on the importance of style for the first day of school, with one participant going as far as dubbing the occasion “fashion week for kids”. For more Back to School ...
TEACHING RESPECT AND BOUNDARIES Apr 12, 2023 ... assistance to adult allies—such as educators and advocates—working with youth leaders or young people experiencing dating violence. - SAFE SECURE KIDS - SafeSecureKids.org provides free resources to help parents, caregivers, and teachers of elementary-aged children prevent sexual abuse and harassment by communicating with children about respect and consent. The program was created by a partnership between the Pennsylvania Coalition Against Rape (PCAR) and custom eLearning company d'Vinci Interactive ...
PARENTAL ADVISORY Aug 29, 2023 ... , comedian Bob Smiley humorously plays out a scenario where a convo with his Gen Z son may go. In using the Gen Z lexicon and garnering over 456K views, dad joker Viet Vy amusingly reverses the dynamic to clap back witty retorts to his Gen Z kids. - PARENTS UNEGGCEPTABLE PRANKS - An unsettling trend labeled the TikTok #eggcrackchallange has gained prominence on the platform, amassing over 72M views, where parents deceive their children into thinking they're about to help in the kitchen, only to surprise ...
GEN ALPHA MAKES ITS MARK ON RETAIL Mar 09, 2023 ... new line called Adidas Sportswear that targets Gen Z and Gen Alpha consumers, offering comfort and its built-in performance technology. The retailer says the items will include simple cutlines, colorways, and stripped-back design details designed to embody and aptly symbolize how the next generation is showing up in the world. - MINI ARTISTS BY ZARA BEAUTY - Fashion chain Zara has recently released a playful collection of beauty products designed for children. Mini Artists was designed by ...
NONBINARY PEOPLE’S DAY Jul 13, 2023 ... representation.— Melissa, 23, FL (Cassandra Collective) - SAMEER JHA - Growing up, Sameer Jha enjoyed playing with dolls and wearing pink clothes at school but had a difficult time finding acceptance by his classmates in middle school. Jha decided that children like him shouldn’t have to experience bullying when they go to school. At the age of 14, he founded The Empathy Alliance to help make schools safer for students regardless of their sexual orientation or gender identity. His efforts have impacted more ...