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VIRAL NEWS: LIZZO’S LABOR DISPUTE, CARDI B, & HUMAN BEARS

... human— all this and more in this week's edition of Viral News. - LIZZO’S LAWSUIT - Lizzo’s opening number on the Barbie soundtrack, “Pink,” is an undisputed standout, but that isn’t the only reason why the Grammy-winning artist is making headlines this week. In an unexpected turn of events, the pop artist who routinely champions body positivity is being sued by three of her former dancers over claims of sexual and racial harassment, disability discrimination, false imprisonment, and creating a ...

TRAVELING WITH PRIDE

... amongst all the discrimination and prejudice aimed at this community, they have, in part, found solace in travel to help unlock new parts of themselves. So, with Pride - and the festivals and events that attract millions of travelers every year— upon us, we celebrate our LGBTQ+ communities with our latest report, The 2023 Summer Travel Bulletin, unpacking 10 Things to know about young LGBTQ+ travelers, and here, we’re offering a sneak peek of the report with three compelling ways brands are helping ...

TAKE TIME OUT IN A THIRD PLACE

... -canteen, urban farm, library, conference room, and repair workshop. The site also plays host to such community-building events as seed swaps, readings, and concerts. - #THIRDSPACE TIKTOK - Over on TikTok, a subculture of #thirdplace and #thirdspace supporters is growing strong, amassing nearly 12M views collectively. TikTokers such as @interstellar_isabellar are helping debunk and clarify what exactly a third place is while sharing the origins and eight characteristics that make it so. In Australia ...

REALITY GETS A MAKEOVER

... lack of awareness and understanding of what this week-long event would entail, Collective members’ attitudes suggested room for growth in these types of events. Andrew told us “ The metaverse is a great way to host events without having to travel or spend huge amounts of money on clothing and housing.” Other Collective members found the idea of the event to be “interesting” and “cool” and Sharon (18) said, “It’s definitely something new and unique.” - THERE ARE WAYS TO MAKE IT BETTER - With the ...

BLACK HISTORY MONTH BRAND REVIEW

... How big named brands are honoring Black History Month With 84% of Gen Z saying they want the companies they purchase from to demonstrate a commitment to DE&I, as marketing around events such as Black History Month are often seen as disingenuous, performative, and at worst - offensive. However, as uncovered in Cassandra's I-Identify report, the companies that genuinely earn the support and trust of Gen Zs do more than just change their brand colors, or replace a logo on their social pages during ...

KIDS LIVING THE LUXE LIFE

... , igniting her love for fashion and luxury labels. Now 9, Taylen is a prominent influencer, earning the nickname 'Mini Wintour.' She's renowned for her fashion empire, collaborating with Boohoo, Betsy Johnson, and PrettyLittleThings and appearing at events like Beautycon and Nickelodeon Kids Choice Awards. - COCO_PINKPRINCESS - With a following of 534K on Instagram, Coco from Harajuku, Japan, is putting streetwear on the map for young and budding fashionistas. From the most luxurious high-end brands to ...

ROLLIN’ UP FOR 4:20

... BRANDS HELPING TO TAKE THE EDGE OFF Celebrating 4:20 tomorrow is always a buzz. And it comes as no surprise considering Cassandra shared in the Seeing Green report that 4 in 5 Gen Z agree that society is more accepting of cannabis these days. As cannabis becomes more and more socially acceptable, the industry and weed culture continues to evolve. With everything from brands sponsoring 4:20 events to funding cannabis research, to taking dispensaries on the road where your friendly local ...

EARTH DAY ECOWATCH

... , which aims to champion every child in the fight against climate change. With honors and accolades such as the 2019 World Children Peace Prize Laureate and the 2021 International Women’s Day Award Winner (on behalf of the Delhi Government), she has spoken at over 400 institutions and events in over 32 countries, most recently at COP27. She has helped push for the establishment of pollution-curbing laws and mandatory climate change curricula in schools in India.— Janelle, 23, NV (Cassandra Collective ...

THE SEPTEMBER ISSUE — LUXURY EDITION

... Cassandra’s latest report is hereGen Zs are growing up with access to so much information about the way the world works, including a hyper-awareness of the importance of branding and even the importance of personal brands. Gen Zs take control of crafting their own narratives, assigning meaning to things and events with full awareness and intentionality. And this extends to luxury. In this month's The September Issue — Luxury Edition, available exclusively to members, Cassandra reports on the ...

MARDI GRAS 2023

... before the religious season of Lent. Ahead, we’re joining the festivities on this Fat Tuesday, looking at events that capture the party spirit in their unique ways. - BUSCH GARDENS - This year, and running until early March, Busch Gardens has gotten all jazzed up to celebrate with Mardi Gras-style entertainment. The Brass Band will be tooting some tunes with Bourbon Street beats and jazz classics to start the party. Elsewhere in the parks, street parties with stilt walkers and musicians, along with ...