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Breaking the Rules

... -expression are emerging and much has been made about the achievement gap between men and women, which often is framed as a zero sum game. Today’s latest report from Cassandra, available exclusively to our Cassandra membership clients — explores what gender means for Gen Zs, how it has changed in the past decade, and the implications of these dynamics for business and culture at large. Below, we highlight a few examples of what we are seeing in the marketplace that touch on this conversation around gender ...

Climate Developments

... creativity and individualism of Black women. Acrylic nails were invented in the 1950s by a dentist and became a form of self-expression among Black women. Donyale Luna was the first Black woman to grace the cover of Vogue in 1966 and she did so wearing acrylics. Olympic track and field athlete Florence Griffith Joyner is remembered for setting world records while rocking acrylic nails. In the 1990s and 2000s, influential musicians like Missy Elliott and Mary J. Blige sported acrylics, pushing creative ...

National Nurses Week

... . Cooper will also be joined by fellow UNWELL content creator, Alix Earle. The duo will discuss their derby experiences, including their fashion choices and how they prepared for the event. “Since the Kentucky Derby is one of the only American sporting events that captures majority female viewership and attendance, it is incredibly fitting to partner with the most trailblazing women in modern media today to celebrate the historic 150th Kentucky Derby,” said Casey Ramage, Vice President of Marketing and ...

Rethinking Daylight Savings

... women in sports, and her drive and determination are sure to inspire - Caitlin Clark - This college basketball star is rewriting the record books. At just 22 years old, she's already the NCAA Division I all-time leading scorer, and she's not done yet! Beyond her incredible talent, Caitlin is a charismatic role model for young athletes, inspiring them with her work ethic, positive attitude, and dedication to her sport. These are just a few of the many incredible women who are making their mark in the ...

Celebrating National Student Athlete Day

... athletes a voice and agency in shaping their athletic careers and futures. - Transgender Athletes - While some athletes are taking steps towards asserting their rights, others face significant challenges in accessing and participating in sports. The recent New York Nassau Country ban on transgender women participating in women's sports has reignited debates surrounding inclusivity and fairness in athletics. This controversial decision, as reported by The New York Times, raises important questions about ...

VIRAL NEWS: ALL THINGS GRAMMYS

... A peek into the topics buzzing at CassandraFriday is here! And with it our weekly recap of what’s going on the internet. This week, we will focus on the Grammys, the annual celebration of music. Do they hold any meaning for Gen Z? What happens when faves from different generations come together? Was it the year of women in music? And for our readers who are history buffs, you will note that it is particularly relevant to to be talking about Gen Z and music today, since February 9 marks the ...

More than Cookie Sales

... brand collaborations, the Girl Scouts have advocated for women, minorities, and make a priority of giving back to their communities. Let’s take a peek at what the Girl Scouts have been up to lately. - Food Beauty Cookie Scents - Girl Scouts smell even sweeter! To celebrate this seminal institution that is the Girl Scouts, personal care brand Native has launched a limited-edition collection of personal care products inspired by everyone's favorite Girl Scout Cookies. Think Caramel Coconut, Trefoils® ...

VIRAL NEWS: SUPER BOWL LVIII MOVIE TRAILERS

... A peek into the topics buzzing at CassandraFriday is here! And with it our weekly recap of what’s going on the internet. This week, we will focus on the Grammys, the annual celebration of music. Do they hold any meaning for Gen Z? What happens when faves from different generations come together? Was it the year of women in music? And for our readers who are history buffs, you will note that it is particularly relevant to to be talking about Gen Z and music today, since February 9 marks the ...

VIRAL NEWS: BARBIE OSCAR NOMINATIONS, GEN Z’S ACCELERATED AGING, & MRBEAST GIVES IN TO X

... the online conversation really picked up with controversy and outrage. Even though there is some good news like a historic first time Native American acting nomination for Lily Gladstone (Killers of the Flower Moon), the majority of the online discourse is not staying quiet and Gen Zs are denouncing through opinion pieces and memes how baffling —and honestly ironic, if you watched the movie— it is that a movie about feminism, the patriarchy, and well, women, didn’t bring nominations to the two ...

THE BILLION-DOLLAR MENOPAUSE ECONOMY

... raising awareness and amplifying the voices of this life stage. - WISER THAN ME WITH JULIA LOUIS-DREYFUS - For those seeking a weekly infusion of female insights, Julia Louis-Dreyfus, best known for her iconic roles in Seinfeld and Veep, unveiled a lifestyle podcast named "Wiser Than Me." At the age of 62, the actress introduced the podcast to offer audiences a chance to glean wisdom from "seasoned and wiser women" through candid and open discussions. With each episode, Louis-Dreyfus brings on a ...