SPORT FANDOMS Dec 04, 2023 ... Brand initiatives capturing fervent fans Young people today blend their diverse identities within their fan communities. This perspective extends to modern sports fandoms, where enthusiastic support transcends mere gatherings, embodying passion, unity, and unwavering loyalty. Within the sports realm, these communities fuel the club's vitality, infusing every match or game with unwavering enthusiasm. In this dynamic landscape, let’s explore three recent initiatives aimed at nurturing dedicated ...
FROM TALK TO ACTION Dec 15, 2022 ... focus on inequality, fair wages, and job creation; who acknowledge that climate change is real, man-made, and our responsibility to fight; and who will fight to reduce gun violence in their community. From Talk To Action: The Cassandra 2023 OutLOOK is available exclusively to Cassandra Report members. For additional information about this report and how to become a Cassandra Member, please contact michael.corti@cassandra.co or visit us here. ...
ANCIENT MEDICINE, UPDATED Dec 13, 2022 ... Buzzy startups are turning to traditional Chinese medicine Dissatisfaction with western healthcare is on the rise among younger generations, with fewer members of Gen Z having a primary care physician than any generation before them. This dissatisfaction has opened up a market for holistic medication, with traditional Chinese medicine (TCM) growing in popularity with western consumers. Among the many holistic companies attempting to fill this niche, here are three brands centered around TCM ...
DESIGNER DISPENSARIES Nov 27, 2023 ... transactions. Merging a meticulous eye for aesthetics with a dedication to delivering top-tier products, designer dispensaries offer an elevated and immersive journey for both cannabis aficionados and newcomers. Here, we explore three such establishments where creativity intertwines seamlessly with cannabis culture. - GREEN QWEEN - Green Qween, operated by and for the LGBTQ+ community, shows that people are willing to travel for an experience that aligns with their values. Situated in downtown Los Angeles ...
ART BASEL 2022 Dec 07, 2022 ... The biggest tech moments in MiamiThe 20th Anniversary of Art Basel Miami was the largest iteration yet, with 282 exhibitors from 38 countries convening at Miami Beach’s Convention Center. And though enthusiasm for crypto has waned following the FTX fallout, the Art Basel Miami crew remained as tech-curious as ever. Here are three activations that tapped into all the emerging tech acronyms, from NFT to NFC to POAP. - MSCHF’S ATM - In response to the great crypto crash, New York art collective ...
INCLUSION ONSCREEN Nov 20, 2023 ... , Mixmups is a new series about three friends – Pockets the bear who is partially sighted, wheelchair user Giggle the cat, and Spin the rabbit – who transport themselves on playful adventures along with their guardian, the comical trunk-beaked Lucky Loover Bird. Within each episode, they place toys and objects into a blue mixing box, add some sparkles, and, using their magical wooden spoon, “Mix up the magic.” The show – is a celebration of children’s love of play, mixing things up, and the power of ...
SANTA IN THE METAVERSE Dec 14, 2022 ... , three brands that are tapping into virtual worlds for the holidays. - WELCOME TO THE PACVERSE - This holiday season, PacSun’s holiday campaign – called “PacVerse” – is inspired by the metaverse. Though the campaign will live across Pacsun’s digital and social channels, with exclusive content on TikTok, Instagram, Snapchat, Discord, and YouTube, the focus will be on the metaverse – specifically, Gen Alpha’s favored platform, Roblox. Inside their Roblox PacVerse experience, fans can dress their ...