NYFW A/W 2023 RECAP Feb 15, 2023 ... landscape. Ahead, get to know three Gen Z designers pushing fashion forward in our phygital worlds. - TIA ADEOLA - Designer Tia Adeola started her eponymous brand when she was just eighteen years old from her dorm during the summer of 2017, using her art history background and passion for the Renaissance period as inspiration. She aims to rewrite history through fashion, inserting Black women in places they would have been excluded from during that period, like in paintings. She seeks to find ...
WHEN WORLDS COLLIDE Feb 09, 2023 ... Unlikely fashion collabs— innovation or clickbait?Over the past few years, collaborations between brands have given the fashion world a new focus, and it’s now fairly prevalent to see two very different brands coupling up and working together to get their fans buzzing. However, as unexpected as these collaborations might be, will the attention from these unlikely pairings have consumers reaching for their digital wallets? Ahead are three unlikely collabs that we’re eager to watch. - NIKE and ...
INNOVATIONS FIGHT THE CLIMATE CRISIS Aug 30, 2021 ... Brands take sustainable action Gen Z and Millennials are excited to see brands jump into sustainability commitments, but they’re looking for companies to go further. They’re told to be conscientious of over-purchasing, but what does that really mean? They’re limiting plastic consumption, but why hasn’t the whole system been changed? They know how powerful data can be to influence behavior, but are we using it to save the earth? Today, we’re highlighting three brands leaning into these questions ...
VIRAL NEWS: KIM K’S OFFICE, MEAN GIRLS, & ORANGE PEEL THEORY Jan 19, 2024 ... a peek into the topics buzzing at CassandraFriday is here, which means it’s time for our weekly recap of viral news! Culture moves fast, so we at Cassandra keep our eyes and ears open to catch the most relevant topics young people can’t stop talking about online. This week, we’ll talk about Kim Kardashian’s jab at the latest viral trend, a Gen Z led reboot of a Millennial classic, and the orange peel relationship test—all this and more in this edition of viral news! - JO KOY, PLEASE WRAP IT UP ...
WHAT A WASTE Jan 24, 2023 ... Fighting food waste in 2023According to the USDA, food waste is estimated at between 30-40 percent of the food supply – and that’s in the United States alone. On a global scale, we waste about 1.4 billion tons of food every year. Encouragingly, though, we’ve seen a sudden uptick in young companies that are working towards eliminating the problem in new and innovative ways (including one that just debuted last week!). Ahead, three startups in the food waste space that we’re eager to watch ...
NO TO H2O Jan 23, 2023 ... for 23% of the personal care market in the U.S., and waterless cosmetics sales are predicted to grow by 13.3% by 2031. Ahead, three innovative brands who are making it easy to go water-free. - EVOLVETOGETHER - Evolvetogether is a sustainable lifestyle brand that became best known for their face masks during the height of the pandemic, but they also have a whole lineup of innovative waterless personal care products. Their Coconut Powder Face Wash, for instance, looks like ordinary baby powder in ...