HAPPY QUITTER’S DAY Jan 12, 2023 ... No quiet quitting hereTomorrow marks Quitter’s Day. Before you alert HR about an imminent influx of resignations, take a deep breath and understand that this movement has nothing to do with the Gen Z “quiet quitting” trend. Rather, Quitter’s Day, which falls annually on the second Friday in January, is the day people are most likely to abandon their New Year’s resolutions. Today we’re taking a look at how brands are encouraging their fans to stick to their grand ambitions for 2023. - CHIPOTLE ...
VIRAL NEWS: PEOPLE CARE ABOUT THE GLOBES?, THE B FILES, & GWEN STEFANI Jan 13, 2023 ... a peek into topics buzzing at Cassandra this week.Cassandra wishes you all a Lucky Friday the 13th. Meanwhile, culture moves fast, so we at Cassandra keep an eye out for the most relevant matters young people can't stop talking about. This week, we'll talk about the fun night at the Golden Globes, discuss some of the reactions to "The Biden Files, " and finally, we'll touch on the circus around Gwen Stefani's cultural appropriation scandal. This and more in this week's edition of viral news ...
INNOVATIONS FIGHT THE CLIMATE CRISIS Aug 30, 2021 ... Brands take sustainable action Gen Z and Millennials are excited to see brands jump into sustainability commitments, but they’re looking for companies to go further. They’re told to be conscientious of over-purchasing, but what does that really mean? They’re limiting plastic consumption, but why hasn’t the whole system been changed? They know how powerful data can be to influence behavior, but are we using it to save the earth? Today, we’re highlighting three brands leaning into these questions ...
FROM SCREAM QUEEN TO MEME QUEEN Jan 11, 2023 ... Unpacking the “M3GAN” marketing blitzM3GAN, the android doll horror-comedy from Universal and Blumhouse, has far exceeded expectations with its massive $30 million opening weekend, heating up what’s usually a quiet month for the box office. In fact, the movie was the first release in over a decade to open above $30 million in the first week of the new year. Ahead, we’re taking a look at how this flick – Chucky for the TikTok generation, if you will – has so effectively (and so quickly) danced ...
Celebrating Teacher Appreciation Week May 08, 2024 ... Honoring Educators with Special Offers and TributesTeacher Appreciation Week, celebrated this year from May 6-10, is an opportunity to honor the educators who shape the future. This special week is more than just a time to say “thank you” — it’s a chance for everyone to show their genuine support and gratitude for teachers’ unwavering dedication. Whether it’s through exclusive discounts, special promotions, or heartfelt campaigns, brands are creating meaningful connections with both educators ...
VIRAL NEWS: ALL THINGS GRAMMYS Feb 09, 2024 ... Awards where the popular country singer Luke Combs invited the singer to perform for the first time in 15 years her hit 1988 song “Fast Car.” The performance was met with an overwhelming wave of nostalgia for older people but was also embraced by younger generations. So much so that it ended up topping the iTunes chart right after the Grammys. Many took it to social media to express how emotional Chapman’s comeback made them and others used the occasion to reflect on how necessary it was to see a ...
A VERY VIRAL CHRISTMAS Dec 19, 2022 ... victorious consumers who successfully got their hands on one (currently, #kevinthecarrot has more than 52 million views). Though Aldi limited the purchases to two products per person, the toy quickly sold out and is now listed on eBay for six times the retail price. Though Kevin the Carrot is only available in U.K. Aldi stores, the U.S. arm of the chain has experienced its own share of virality this season; just last week, its $12.99 “sparkle dress” became an online sensation and it, too, quickly sold ...