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Summer Sun Care

... looking at a magazine featuring a celebrity in Kiss style makeup who then emerges in real life to offer the teens the palette. The reaction from goth subculture on social media has not been completely positive and the “corpse paint purists” are not thrilled about typical beauty influencers getting their hands on the makeup. The ad was called “lazy” and said to be perpetuating "every single possible alternative metalhead stereotype", according to Business Insider. ...

VIRAL NEWS: NEW YEAR, NEW ME?

... As we dive headfirst into a brand-new year, let's talk about a resolution that's on many folks’ lists – decluttering and organizing your space like a pro. In 2021, 67% of Trendsetters told Cassandra they had redesigned their space to make it more functional while at home. Making a collective resolution to turn our spaces into havens of functionality and style, we are kicking off 2024 by looking at what’s happening with home spaces that are as trendy and clutter-free as Gen Z’s vibe. ...

TAKING DOWN THE CHRISTMAS DECORATIONS

... As we dive headfirst into a brand-new year, let's talk about a resolution that's on many folks’ lists – decluttering and organizing your space like a pro. In 2021, 67% of Trendsetters told Cassandra they had redesigned their space to make it more functional while at home. Making a collective resolution to turn our spaces into havens of functionality and style, we are kicking off 2024 by looking at what’s happening with home spaces that are as trendy and clutter-free as Gen Z’s vibe. ...

WHAT’S YOUR ENNEAGRAM?

... others on their self-discovery journey through workshops and resources. - SMILE DATING TEST - With over 20M views, TikTok users are uncovering their dating personalities through the trending smile dating test on the platform. The quiz aims to “find out your dating style with a smiley character,” and users have been sharing their results in videos via TikTok so they can discuss and compare with friends and followers. Taking the test is simple and requires answering 12 questions via a website, where ...

FOOD INSPIRED BEAUTY

... Bieber swaps her trademark glazed donut skin for a different morning delight, you can bet it's a beauty trend that's here to stay. Latte makeup, a laid-back approach to bronzing, is as tempting as your daily caffeine fix. It's taken TikTok by storm, thanks to its modern appeal, amassing over 462M views to date. Latte makeup is exactly as it sounds: a makeup style centered around various shades of browns and nudes. It's incredibly approachable, easy to do, and suitable for all skin tones. - LATTE ...

SINK YOUR TEETH INTO THIS

... TikTok journey began in March 2022, driven by her concern over a trend in celebrity smiles, and through a blend of academic expertise and influencer-style delivery, Hahn uses her platform to provide insightful analysis and speculative commentary on the dental transformations of said celebrities. While some viewers express reservations about the intrusive nature of Hahn's content, and others react defensively to suggestions that their beloved stars have undergone dental procedures, many express ...

CELEB FASHION COLLABS

... perfectly encapsulates Ora's personal style from day to night, all while remaining exceptionally budget-friendly. Over the past year, Rita Ora and Primark have worked closely to craft this collection, with Ora immersing herself in the brand by gaining insights behind the scenes and visiting Primark's Sustainable Cotton Program in India, which has influenced some of the collection's pieces available in 432 Primark stores across Europe and the U.S. - NAOMI CAMPBELL AND PRETTY LITTLE THINGS - Supermodel ...

FASH-IN

... vibes all summer, thanks to endless TikTok inspo videos raking up over 141M views and endless style guides fusing rugged ranch style with beachside glamor. Combining anything from vests and overalls (because “cowgirl”) to bikini tops and tropical wraps (because “coastal”) this is less of a fashion trend and more of a vibe. Meanwhile, coastal cowgirl has evolved into a lifestyle — with Spotify already curating a "Coastal Cowgirl" playlist to ensure your next summer beach bash doubles as a hoedown at ...