Black-Inspired Beauty and Style

Influences in Beauty, Fashion, and Self-Expression

Black culture has been a source of creativity and innovation, influencing beauty and fashion trends for decades. Let’s celebrate some of the most iconic people, brands and Black-inspired trends that continue to shape style and beauty today:


Pat McGrath, has been called the world’s most influential makeup artist, leaving a permanent mark on the beauty and fashion industry. Her creative vision has transformed both runways and editorial shoots across the globe and her iconic looks have graced the faces of models, celebrities, and everyday individuals. Pat McGrath Labs has launched groundbreaking products and popular collaborations with Prada, Valentino and the Metropolitan Museum of Art. The brand also had the first beauty collaboration with Supreme New York which sold out in 8.2 seconds in 2020.


Black culture has played a key role in shaping sneaker culture. From the iconic Air Jordans to limited-edition collaborations, sneakers have become more than just footwear—they’re collectibles. Black musicians and athletes have long championed sneakers. Collaborations like Michael Jordan with Nike and Rihanna with PUMA have elevated sneakers to iconic status. Whether you’re rocking classic Jordans or the latest Yeezys, you owe a nod to Black culture for keeping sneaker culture alive


Acrylic nails, with their endless possibilities for color, design, and shape, have become popular worldwide. However, their origins trace back to the creativity and individualism of Black women. Acrylic nails were invented in the 1950s by a dentist and became a form of self-expression among Black women. Donyale Luna was the first Black woman to grace the cover of Vogue in 1966 and she did so wearing acrylics. Olympic track and field athlete Florence Griffith Joyner is remembered for setting world records while rocking acrylic nails. In the 1990s and 2000s, influential musicians like Missy Elliott and Mary J. Blige sported acrylics, pushing creative boundaries. From bright colors to elaborate designs, Black women have celebrated their individuality through their nails